‍Sources of satisfaction are infinite and ephemeral. In contrast, sources of motivation are specific and constant insofar as they are directly linked to our values and intentions (or the direction of our actions, thoughts or communications).

Most "satisfaction surveys" focus on the reactions of a population to stimuli, whether voluntary or involuntary, in a specific environment. Satisfaction, however, is no indication of needs. It tells a posteriori how pleasant or unpleasant the stimuli were felt at the time of the survey. A collective can be satisfied at a given moment by a wide variety of (more or less random) actions, even though the need - or, to put it another way, the fundamental expectation - of this collective is quite different.

We are motivated to act if the action, or its expected results, enable us to achieve what is important to us; the immediate or anticipated response to this need determines our commitment.

To motivate a team, we must go beyond solely seeking to satisfy it and activate its own "motivational levers".